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Our Leadership

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KONG Wan Sing

Founder and Chief Executive Officer

Kong Wan Sing is the Founder and Chief Executive Officer at JustCo.  As the driving force behind the company’s vision to make work better, Wan Sing started JustCo with a mission to reinvent commercial real estate.  


A tireless champion of the hybrid working model, Wan Sing grew the business from its founding base in Singapore to a regional network of 10 gateway cities across the Asia Pacific.  


He has since built a diverse and passionate team of multi-cultural talent focused on delivering the future of work, including providing a seamless experience across the Group’s physical and digital assets. Wan Sing’s firm belief in property technology as the key to unlock more value in the industry sets JustCo apart from other players in the region.   

Fluent in English, Mandarin and Malay, Wan Sing holds a Bachelor of Science degree from the New York University, Stern School of Business with a double major in Finance and Information Systems.   


Wan Sing was named EY Entrepreneur of the Year, Workspace Solutions Category in 2019 and Winner of the Asia Pacific Entrepreneurship Awards (APEA), Professional & Business Services Category in 2018.

KONG Wan Long

Co-founder and Chief Commercial Officer

Kong Wan Long is the Co-Founder and Chief Commercial Officer at JustCo. Wan Long helms JustCo’s commercial engine to fulfil the vision of disrupting traditional office spaces and reshaping the discourse around workspaces. He drives the Group’s sales, marketing and customer experience strategies and oversees the profitability of all JustCo markets in the network.   


A passionate advocate of the coworking movement, Wan Long co-founded JustCo in 2011 and is a trailblazer in actively redefining the way people work. Delivering innovative solutions and experiences, he grew JustCo’s customer base and spearheaded its entry into untapped markets, leading to the company’s rapid expansion as a preferred Asian coworking brand in the region. 

Fluent in English and Mandarin, Wan Long holds a Bachelor’s Degree from the University of Southern California, Marshall School of Business with a major in Accounting.

Michelle Lee

SVP and Chief People Officer

Michelle Lee is the Chief People Officer at JustCo. She oversees the company’s human resources (HR) to support the strategic growth of JustCo. 


Prior to her current role, Michelle was Executive Vice President of HR at Shangri-La Group, where she was responsible for global HR operations, including leading the company’s HR transformation. She also served concurrently as Chief Corporate Development Officer at Allgreen Properties.


Michelle has over 22 years of HR leadership experience, including roles at CapitaMalls Asia and LUXASIA Group. She started her career at Singapore’s Ministry of Foreign Affairs.

Michelle holds a Bachelor of Business (Second Class Upper Honours) degree from Nanyang Technological University, Singapore, with a major in Human Resources Management.


LEE Hui Yeow

Chief Financial Officer

Lee Hui Yeow is the Chief Financial Officer at JustCo. He oversees JustCo’s financial operations, including accounting, budgeting, tax, treasury, and financial planning. He also works closely with the management team to develop and implement long-term financial strategies that align with JustCo’s goals and objectives.


Hui Yeow brings with him more than 27 years of finance experience mainly in the real estate and hospitality industry. 


Prior to joining JustCo, Hui Yeow was most recently the Senior Vice President, Finance for Shangri-La Group, leading the finance and accounting operations in Southeast Asia, Australasia, Hong Kong, Japan, Middle East, and Europe. 

Hui Yeow also spent 14 years with CapitaLand Group of companies, where he was rotated to cover different portfolios in Singapore, China, and Malaysia. He was also instrumental in the setting up of global shared services for the Group, the execution of CapitaLand Mall Malaysia Trust Initial Public Offering in Bursa Malaysia as well as the secondary listing of CapitaLand Mall Asia in Hong Kong.

Hui Yeow holds a Bachelor of Accounting degree (First Class Honours) from University of Wales College of Cardiff, United Kingdom. He is also a fellow member of Association of Chartered Certified Accountants.

LOW Kia Sing

Chief Development Officer

Kia Sing is the Chief Development Officer at JustCo. He leads the Workspace team, which is responsible for the design and development of JustCo centres from conceptualisation to construction and facilities management. The team actively drives and implements innovative design and workspace ideas across JustCo’s portfolio; and together with other departments, it ensures the operational efficiency of JustCo’s centres.


Kia Sing brings with him more than 20 years of experience in the architecture and interior design industry. Having worked in Shangri-la, CapitaLand and Club 21, Kia Sing has been involved in the project management of retail and F&B stores. He also led the design management processes of hospitality and integrated developments across Asia and Australia. Notable projects include ION Orchard and Jewel Changi Airport.

Kia Sing holds degrees in Bachelor of Architectural Studies and Master of Architecture from the National University of Singapore.

About Us

Brand Story:
Sense of Place



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